I left Sweden as a 19 year-old for an athletic scholarship at New Mexico State University, USA. After 7 years in the US that included a bachelor, an MBA, and a few years working as a manager in the shipping industry, I returned to Sweden to take over my father’s tech company.

Growing up as a swimmer I have always been very aligned with my goals and the work it takes to get there. However, a missing piece of the puzzle was that I had neglected to listen to my heart. This neglect started to see the light of day when I was pregnant with my second child, combined with being the CEO of a growing tech company, and the exhaustion of always being the only woman in the room.

I made the tough decision to change direction and to let my heart be my compass of what to do next.

After we sold that business, I developed a social enterprise where my husband and I developed a reusable water bottle entirely made from sugarcane that helped to provide over 50 000 months of clean water to the people of the Central African Republic. A company we ended up successfully selling.

After a lot of work research and experience on how to find strategies to build a sustainable life, business and career I have ended up here.

This is my way of giving back and to share everything that I have learnt as a impact entrepreneur over the last 15 years.

With love,

Alexandra